Category: Advertising

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Advertising
408 Media

The Essentials of Ecommerce SEO: What You Need to Know Before Hiring an Agency

As the digital landscape continuously evolves, beyond social media visibility and relying on advertising, the strategic importance of SEO (Search Engine Optimisation) for ecommerce businesses cannot be overstated. A well-executed ecommerce SEO strategy enhances your site’s visibility and organic search rankings and significantly boosts your conversion rates by attracting more targeted traffic. Ecommerce SEO specialises

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408 Media June 25, 2024 No Comments
optimise-google-business-profile-laurel-leaf-networking-blogs
Advertising
Ammo Digital

How to Optimise Your Google Business Profile

If you own a local business, then your Google Business Profile could be one of the most important factors in your online success. Having an optimised profile not only helps potential customers find you more easily, but it also sets you apart from your competitors. In this post, we’re going to dive into how you can optimise

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Ammo Digital May 29, 2023 1 Comment
advertising
Advertising
Laurel Alper

How to Get Your Advertising to Work, AKA “It’s Not You, It’s Me…”

I’m sure most people have recognised the death knell of a relationship upon hearing the words “It’s not you… it’s me.” It’s a universal phrase which positions itself in any conscious or unconscious coupling you may be partaking in – and that includes advertising. Let me set the scene. Mrs Loadsamoney is in the dentist’s

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Laurel Alper February 3, 2018 No Comments
Advertising
Laurel Alper

The Best Way to Make a Quick Buck

Recently I was added to a Facebook group.  It’s a supportive group for men and women working from home allowing them to connect, as well as bounce ideas and questions around. Of particular interest was a cry for help from someone who had completed a digital media course but was now having difficulty in finding

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Laurel Alper December 1, 2017 No Comments

You Get More Nachas in PR

As I get older and put even more miles on my PR clock, I actually find that this job gives me more and more pleasure. Or ‘nachas’ as my Grandma used to say. ‘What is ‘nachas’?’ I hear you asking yourself as you read this. ‘Does he mean a type of tortilla chip?’ as my

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Laurel Alper June 26, 2017 No Comments

A Very Black Friday

A Very Black Friday As a brighter Friday returns this week, it left me thinking about what we can learn from the lessons of Black Friday. This is the story of Black Friday, I’m afraid a very bleak day indeed where I nearly threw my phone out of the window – before I remembered there

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Laurel Alper December 4, 2016 No Comments

Learn When To Delegate in Small Business

Delegation in small business can be hard to do. Especially when you’re a one person operation. You have numerous tasks that pull you in multiple directions. It often feels like it is you against the world yet for many sole proprietors, delegation doesn’t come easily. We often believe it’s safer, easier or less expensive to

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Laurel Alper November 18, 2015 No Comments
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