Category: Networking

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Networking
Laurel Alper

The Power of Networking Events for Introverts: Building Connections at Your Own Pace

Introverts often find themselves in a conundrum when it comes to networking events. The very idea of entering a room full of strangers, striking up conversations, and making lasting connections can be intimidating for those who thrive in quieter, more singular settings. However, networking events can be immensely beneficial for introverts when approached strategically. Here,

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Business
Laurel Alper

Sharing Personal Content As A Small Business Owner

In today’s digital age, social media has become an integral part of our lives, both personally and professionally. For small business owners and sole traders, leveraging social media platforms to share personal content can be a powerful strategy. In this blog, we explore the various benefits of sharing personal social media content and how it

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Marketing
Laurel Alper

How Facebook Groups Reach The Parts Their Ad Campaigns Can’t

Advertising in Facebook groups is such an effective way to reach a highly targeted audience, if you know how to advertise your services or products and which groups attract the consumers you’re looking to connect with. Facebook groups are communities that people have chosen to join so they’re already interested in the groups content. Your

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Networking
Laurel Alper

Do You Mean Business?

It’s fascinating to me, as an overt networker, that many businesses purely concentrate on their social media posts and ignore connections they’ve built up on social media. Many people ignore connection requests, connecting only with people they know and rarely responding to comments, even ones they take time out to read. Everyone wants people to

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Networking
Laurel Alper

How To Network Effectively

Networking can be daunting, particularly as we are out of practise at meeting in person, but it can pay dividends for your business growth, says Laurel Alper, founder of Laurel Leaf Networking. Here’s how to do it right, says Laurel. 1. Understand the importance of networking Laurel says: “Our strapline is ‘telling is selling.’ If

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Networking
Laurel Alper

Is Networking Working For You?

This month has been full of networking opportunities, meeting new people and potential new clients. Many of you will have attended business networking events and have heard hundreds if not thousands of mini-pitches –  you know those ones which are meant to last for 30 seconds but frequently ramble on for well over a minute

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Love
Business
Laurel Alper

It Must Be Love

It must be love……right? How do you know? Well, if you don’t want to go to bed and if you can’t wait to leap out of bed in the morning then you love your business. So, you’re in deep, you’re thinking about your business every minute of every day but do you know how to

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Two Simple Words That Mean A Lot!

Two Simple Words That Mean A Lot! A few weeks ago I was called by a very good friend of mine who I know, like and trust, he asked me to spend time with one of his connection, mainly to help out with any introductions I could make that could take this guys business on

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Stress and Fear of Networking

Fear plays a very important part in our lives.  It protects us; it keeps us safe. Remember how I talked about our Fight or Flight response in my last blog.   Had our ancestors not been afraid of that sabre tooth tiger we might not be here!  But we are.  Not only are we here, we

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Holding hands Social media and networking go hand-in-hand.  For a successful marketing plan both require consistency along with a friendly approach.  Some would say social media marketing is decidedly easier than networking, after all, you can hide behind your keyboard, tapping away without having to engage on a personal level.  Networking involves working out the

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